For UK families

Family admin — it's a Doddle. Let Doddle carry your mental load.

Doddle is a family assistant that sits in your group chat. It reads what the school sends, puts the dates in both your calendars, and when a day has nobody down for it, it asks your partner. Not you.

Free while it's in betaNo cardA calendar feed you subscribe to

Beta opens this autumn for a small group of UK families. A family business: from our family to yours.

Try the demoOr have a go first, with a made-up family.
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Family · Doddle, Rachel, Tom
group chat
Doddle
From Friday's newsletter: Monday 5 October is an INSET day, so school is closed. It's in both your calendars. Neither of you has the day booked off yet. Who's got it?
RachelTom
4.52pm
Tom tapped Tom
Doddle
Done. Tom has Monday 5 October. Calendar updated for both of you.5.10pm
Doddle
Also in there: the farm trip form and £14.50 are due Wednesday 23rd. They won't take it late, so I'll remind whoever is doing Tuesday pickup.5.10pm
Rachel
👍5.31pm
Why it exists

Whoever reads the email ends up owning it.

The newsletter lands at 4.47 on a Friday. One of you opens it. From then on that person holds the date, the kit list, the £14.50 and the job of finding out who is taking the INSET day.

Doddle does the reading and the asking instead. Everything the school sends goes to you both. When a day needs a person, it asks the group. If nobody answers it follows up for a few days, then puts a name against it. The nudge comes from Doddle, so it never has to come from you.

Doddle · 9.00pm · to the group
Tomorrow, Thursday
  • Drop-off 8.30 · Tom
  • Pickup 3.15 · nobody yet (Rachel is in London till 6)
  • Swimming kit for Ella: costume, towel, cap
Still open
  • Farm trip form + £14.50, due Wed · Tom
  • Thursday pickup · day 2 of asking

Every evening at nine: what tomorrow needs and whatever is still not sorted, sent to you both.

How it works

Set up in about two minutes, then one question a day.

1

Point it at the school emails

Forward the newsletters, or let Doddle watch the inbox they land in. ParentMail, Arbor, ClassDojo and plain email all work.

2

Add it to your family chat

One group: the two of you and Doddle. Ask it "who's doing Thursday?" and you get an answer instead of a five-message thread.

3

Get on with your week

Dates go into the shared calendar once you've said yes. Anything that needs a person gets asked and settled in the chat.

What it handles

School is where most of it comes from, so that is where Doddle starts.

School emails and newsletters

Trip letters, the Friday round-up, the PDF you keep meaning to open. It finds the dates, the deadlines and how much you owe.

Term dates and INSET days

Loaded from your school's own published dates and checked against your working week, so the awkward Monday in June comes up while there's still time to sort it.

Who's doing the school run

Drop-offs and pickups, day by day, with a name against each. When someone's away, it works out which days just lost their cover and asks.

Clubs and after-school

Sign-up windows, kit, the week football is off for a fixture, and whether a club is term-time only.

Holiday childcare, early

Twelve weeks before each school holiday it starts asking what's covered, and stops the moment you've told it.

The thing you remembered at 11pm

Send it to the chat mid-thought. It goes on the list, gets an owner, and comes back at the right time.

If you're the one who set up the shared calendar

You already have the calendar. This is the one who fills it in.

You set up the shared calendar years ago. The problem was never the calendar. It was that one of you did all the typing and the other never opened it.

  • →Publishes your plan as a calendar feed you subscribe to once — it shows up in the calendar app you already use.
  • →Ask it in plain English, "what's on next week?" or "is there school Tuesday?", and the answer comes from the plan rather than from memory.
  • →Knows your working patterns, so "I'm in Manchester Wednesday" is enough for it to spot the pickup with no one on it.
  • →Proposes, never silently acts. Nothing lands in the calendar without a yes from one of you.
  • →Evening brief at nine, a Sunday week-ahead on childcare, and one message deletes everything.
Pricing

One price for the household. Both of you included.

Founding families
£0 during the beta

Then £25 a month after launch. Beta families who give us fifteen minutes of feedback keep a founding-family rate for their first year.

About the price of one babysitting evening a month. Cancel any time; no card needed to join.

  • Both parents in one chat with Doddle
  • Unlimited school emails and newsletters read
  • Term dates and INSET days for your school
  • Calendar feed kept up to date
  • Evening brief and Sunday week-ahead
  • The asking, chasing and settling done for you
Join the beta
Your data

It asks before it does anything.

You choose what it reads

Only the school and club emails you point it at. It never touches the rest of your inbox.

Nothing lands without a yes

Every date it finds is proposed in the chat first. It goes in the calendar when you say yes.

Never used to train anything

Your family's messages and calendar are yours. They are not training data, for us or anyone.

One message deletes it all

Say "forget everything" and it deletes the lot: emails, calendar entries, everything it knows about you.

Questions

The things people ask first

Do I need to download another app?

Yes, one: the Doddle app. You get a welcome email with a setup link, and the app walks you through setting up in a chat with Doddle. On Android you install it from the link in the welcome email; on iPhone you add it from Safari to your home screen. Your partner gets their own invite link. WhatsApp is on the roadmap.

Why an app, though?

Because a family plan needs one place everyone can see, and a chat that only Doddle is part of. The app gives you today, the week, the month and your tasks, plus a chat with Doddle, and it works the same for both of you. If your family already uses Telegram, you can connect it from inside the app as another way to talk to Doddle, but it is never needed to get started.

Can Doddle read my class WhatsApp group?

No, and by design — WhatsApp doesn't let a service like Doddle join a group. You forward what matters from the group and only that reaches Doddle; it never sees the rest.

What does Doddle actually do?

It reads what your school, nursery and clubs send, and turns it into dates, deadlines and jobs with a name against each. It writes those into a shared calendar you both already see, sends an evening message with what tomorrow needs, and a Sunday note on the week's childcare. And when a day has nobody down for it, it asks the group — and keeps asking until somebody answers.

And what doesn't it do?

It won't email your school, book a holiday club, pay for anything, or put something in your calendar without a yes from one of you. It isn't a to-do app you have to feed, and it isn't a safety net — please don't rely on it for the appointment that really matters without a glance. It handles the noticing and the asking. The doing is still yours.

What happens to our school emails?

You get your own address, something like yourname@doddlefamily.com, and you forward school mail to it, or set up forwarding once and forget it. There's no Doddle inbox: the message is passed straight through into your family's own database and nowhere else, so nobody's sitting on a mailbox full of everyone's school emails. Doddle never touches the rest of your inbox, only what you send it.

Who can see our family's plan?

Everyone you invite to your household in the app, and that's the point — but it does mean the household is yours to look after. Anyone you add can see everything Doddle knows about your household and can tell it what to do, so it's worth a thought before adding a grandparent, a nanny, or an ex. You can remove someone from the household in the app's settings.

Can the people who make Doddle see our data?

Yes, and we'd rather say so up front than let you find out later. Doddle is made by a family, not a company with a support desk — the person who runs it administers the servers your database sits on, so they can read it. They look when something's broken or you've asked for help, and not otherwise, but that's a promise rather than a lock on a door. It's all in our privacy notice, section 9, and it's the section we'd most like you to read.

Is it safe for our children's data?

Your household gets its own separate database — not a row in a big shared table, a different database — so no other family's Doddle can reach yours, by design rather than by policy. Children never use Doddle and it never messages them; everything it knows about yours came from you or your school. None of it is used to train any AI, ever, and one message deletes the lot.

Which AI does it use? Does it learn from us?

Doddle uses an AI language-model service from one of the major AI companies to read and understand your messages; which one it is today is in the table in our privacy notice. Under that provider's business terms your family's data is never used to train their models, and they keep what they've seen for at most 30 days. Nothing about your family becomes anyone's training data — not theirs, not ours.

Where is our data actually stored?

In a Postgres database that belongs to your household, on Railway, our hosting provider, with nightly backups. Some of our providers are US companies, so some of it is handled outside the UK under the standard legal safeguards for that — the full list of who does what, and where, is a table in our privacy notice. We'd rather show you the table than say "securely stored" and hope you don't ask.

What if it gets something wrong?

It will, sometimes — it's early, and school newsletters are not always models of clarity. Doddle proposes rather than acts, so a wrong date is a "no, Wednesday" in the chat, not a wrong entry in your calendar. Tell it once, like "swimming's off until half term", and it remembers. And when it isn't sure, it asks instead of guessing — which is why it occasionally asks you something obvious.

What does the beta ask of us?

Use it for your actual family admin, tell us in the chat when it gets something wrong, and give us fifteen minutes of honest feedback at some point — a call or a voice note, whenever suits. That's the whole deal. Families who do that keep a founding-family rate for their first year.

What does it cost, and when?

Nothing during the beta. No card, no trial that quietly becomes a subscription — when the beta ends we'll tell you what it costs and you'd have to actively say yes. After that it's £25 a month for the household, both parents included, cancel any time. Families who complete the feedback keep a discounted founding-family rate for their first year.

Can I stop, and can I get rid of everything?

Any time, no notice, no reason needed. Say "delete everything" in the chat and we'll confirm it with the group first — we won't wipe a family's plan on one person's message — then delete your database and the calendar Doddle made, within 30 days. What's already in your own calendars and your own chat stays yours; that bit's in your hands, not ours.

Join the beta

Make the autumn term a doddle.

We're taking a small group of families into the beta. Leave your email and we'll write once, when your place is ready.

No card. One email when your place is ready, and nothing else. We save your address as soon as it's typed in full, so you keep your place even if you get pulled away.

You're on the list · three quick questions so we load the right school

Who's at home? Tick all that apply
Where does most of the faff come from?
£25 a month after the beta. How does that sit?

You're on the list.

We'll write when your place is ready. If you said yes to a call, look out for a note with some times in the next few days.

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A family business

Doddle is made by a family, not a tech giant. We built it for our own house first: two young children, two working parents and an inbox full of school newsletters. It has run our home since the spring, and it is the thing that finally moved the asking out of our relationship and into the group chat. From our family to yours: we want to find out whether it's any use in your house too.